Here’s how (and why) marketers need to do webinars

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If you’ve never run a webinar, could now be the time to start?

After all, data shows people love ’em. According to a 2016 study that analyzed 12,780 webinars:

  • Webinars attract an average of 233 attendees.
  • Webinar viewers watch an average of 50 minutes.
  • Watchtime has increased by 31.5 percent since 2010.
  • “Question and answer” time is the most popular—and expected—form of interactivity.
  • Of global attendees, 20 percent downloaded content, 7 percent submitted questions, and 31 percent responded to polls.

READ: How To Do A Webinar The Effective Way (Free Planner)

Those numbers are a virtual all-you-can-eat buffet for marketers.

In this post, you’re going to:

  • Learn how to host a webinar like a seasoned pro.
  • Choose the best webinar software and tools for you.
  • Learn how to record a webinar and promote the replay.
  • Obliterate the technical barriers with step-by-step instructions + visuals.

Plus, you’ll get free Webinar Planner + Webinar Talking-Points Template + Email Follow-Up Template so you can work this proven process for hosting efficient, effective, and engaging webinars.

Click here to continue reading

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