Weekly Round Up For 3 February 2018

Weekly Roundup for 3rd February 2018

Happy weekend everyone. Hope you have a relax and enjoyable weekend.

It’s time for this weekly round up. There are total 20 helpful post were selected.

1. Instagrammers Vs. YouTubers: Which Is Best For Your Brand?

The world’s top influencers have converged on two primary platforms, Instagram and YouTube. Who’s better for marketing, Instagrammers vs YouTubers?

https://toonchooi.com/t/read/instagrammers-vs-youtubers/

2. Why Influencer Marketing is the Next Big Thing?

So, you’ve heard of influencer marketing, but you’re not sure how it works or the benefits it can bring to your business?

DCI share the stats and facts you need to know in this infographic.

https://toonchooi.com/t/read/influencer-marketing-next-big-thing/

3. How to Revive Your Website after Penguin Algorithm?

Since October 2016, Google’s Penguin Algorithm has became an integral part of real-time core indexing and ranking process. It means that Penguin penalties can still happen.

With this in mind, we’ve gathered all the important info on Penguin, and squeezed it into the illustrated step-by-step guide on how to revive your website after Penguin penalties.

https://toonchooi.com/t/read/revive-website-penguin-algorithm/

Best Time to Post on Instagram

4. The Best Time to Post on Instagram in 2018

There are lots of studies about when the best time to post on Instagram is, but every Instagram account has a unique audience, in different time zones, so it’s important to determine what your individual best time to post on Instagram is.

The good news? We’re showing you exactly how to find your own best time to post on Instagram:

https://toonchooi.com/t/read/best-time-post-instagram-2018/

5. How Ecommerce Brands Can Make The Most Of Local SEO

World domination is the ultimate goal of ecommerce – Amazon isn’t in your industry just to provide a community service. But while Amazon are the brand you may measure yourself against, the most successful ecommerce businesses start by nailing their regional markets. Local SEO can help your brand do just that. (And it’s cost-effective too).

Below I’ll explain how your ecommerce brand can get the most out local SEO and set you well on your way to global domination…

https://toonchooi.com/t/read/ecommerce-brands-can-make-local-seo/

6. 10 Proven Ideas to Increase Ecommerce Conversions [ Infographic ]

Are you looking for ways to improve your Ecommerce website? Want to know how to increase conversions and generate more online sales?

Revamp CRM share 10 proven ideas in this infographic.

http://shwit.us/increase-ecommerce-conversion-rates

7. 8 CRO Quick Wins for Ecommerce Sites

If you have an ecommerce website, you need to constantly make improvements that add credibility to your website. This will help you get more conversions.

Neil Patel have come up with a list of the top eight ways for ecommerce sites to increase their conversions.

Here’s how you can get started right away.

https://toonchooi.com/t/read/8-cro-quick-wins-ecommerce-sites/

8. 8 E-Commerce Trends to Watch in 2018

E-commerce trends are constantly shifting. Habits that excelled last year might fall short now, and with advancements in technology and the competitive nature of the business, you don’t want to resist change – you want to embrace it.

It’s crucial to keep up with today’s trends if you want your sales to grow. Here are eight e-commerce trends to consider this year.

https://toonchooi.com/t/read/8-e-commerce-trends-watch-2018/

9. 5 Facebook Advertising Tips to Help You Maximize Your Budget in 2018

With Facebook organic reach falling, how do you get your Facebook content in front of more people? And not just any people, the right people — your target audience. Facebook ads. Here are five Facebook advertising tips to help you get the most bang for your buck in 2018

https://toonchooi.com/t/read/5-facebook-advertising-tips/

Best Social Media Campaigns

10. The 5 Best Social Media Campaigns From 2017

Here are 5 brands that won the game of social media with their successful campaigns throughout 2017

https://toonchooi.com/t/read/5-best-social-media-campaigns-2017/

11. Instagram Growth Hacking Tips and Tricks for 2018

When it comes to brand engagement, Instagram ranks as the top social media site with 4.21 percent. This mobile photo-sharing application is now seen as the most critical social networking site by an increasing number of American teens than any other social network. This shows a particularly large opportunity for universities and schools.

So it is pretty evident why so many businesses would want to be found on Instagram. But how exactly do they rise to the top amongst so many huge and established brands? The answer? Instagram Growth Hacking.

https://toonchooi.com/t/read/instagram-growth-hacking-tips-tricks-2018/

12. Ten 2017 eCommerce Stats to Learn From and Use In 2018

There’s no getting around it: eCommerce had an amazing 2017 and the year-end holiday season was a thing of digital beauty. The predictions we’ve heard about responsive design and mobile opportunities not only started to make sense, but they also started to materialize.

While 2018 is still fresh and new, online retailers and intelligence shops have been quick to showcase what happened in recent months to highlight their successes and lessons. We’ve distilled major reports down to 10 of the most important trends and facts, plus added some thoughts on how you can use those to your advantage throughout 2018.

https://toonchooi.com/t/read/ten-2017-ecommerce-stats/

13. Pay Social Media Influencers: What You Need to Know

How much should you pay your influencers? Or, more importantly, should you be paying your influencers at all? Figuring out how to pay social media influencers is one of the biggest issues in influencer marketing.

If you’re battling with the issue of influencer payment, it helps to have an understanding of how much most influencers earn, and what you can do to make sure you’re able to pay your influencers.

https://toonchooi.com/t/read/pay-social-media-influencers/

14. Top Marketing Influencers: 24 To Boost Your Brand

Want to know who has the most influencer on the marketing industry? Check out our list of 24 top marketing influencers sure to share knowledge to give your brand a boost.

https://toonchooi.com/t/read/top-24-marketing-influencers/

15. How To… Social Media In Business

In this first How to… guide to using social media as a sales and marketing tool, Jennifer Rae Schulman takes a look at Facebook and Instagram and what they can offer to businesses.

https://toonchooi.com/t/read/social-media-business/

Effective Social Media Marketing Strategy in 2018

16. 5 Crucial Components of an Effective Social Media Marketing Strategy in 2018

The social networking landscape is shifting dramatically in 2018. From Facebook’s updated news feed focus to YouTube’s updated influencer marketing rules, brands hoping to capitalize on social media marketing for brand growth need to be aware of changes in the social media sector. Failure to have an updated social media marketing strategy for 2018 could mean your company is losing out on opportunities for revenue generation and brand reputation development. If you are ready to take a long, hard look at your company’s social media marketing strategy (you do have one, right?), following are five crucial factors you should include in your updated outreach efforts.

https://toonchooi.com/t/read/effective-social-media-marketing-strategy-2018/

17. 11 ways to amplify social media engagement

The goal of any social media pro is to increase online engagement—which, in turn, can boost your bottom line.

However, persuading consumers to interact with your social media posts—much less follow your calls to action—isn’t always easy.

An infographic from Red Website Design shares several takeaways to get started:

http://shwit.us/amplify_social_media_engagement

18. Top 6 Digital Marketing Trends That Will Dominate 2018

Trends change every year and that’s how we evolve, grow and prosper. The world is going digital today, there’s a reason why you don’t text anymore but video call; why you don’t type anymore but dictate and your smartphone’s virtual assistant writes it down for you. There’s a change which is witnessed by the digital marketing world and here are a few trends which will dominate 2018:

https://toonchooi.com/t/read/top-6-digital-marketing-trends-will-dominate-2018/

19. 22 Ways to Increase Social Media SharingINFOGRAPHIC

Are you looking for ways to generate more social shares to your website or blog? Want your content to be seen by more people?

Your Escape from 9 to 5 share their tips for success in this infographic.

https://toonchooi.com/t/read/22-ways-increase-social-media-sharing/

How to Close A B2B Deal With Inbound Sales

20. 5 Ways To Improve Your Chances To Close A B2B Deal With Inbound Sales

Five ways to to help you open up your sales dialogue and put the customer at the core of everything that you do using inbound sales.

https://toonchooi.com/t/read/5-ways-improve-chances-close-b2b-deal-inbound-sales/

Hope you enjoy this week roundup. If you have or come across any helpful and interesting tips and want me to include in future weekly round up, please let me know here.

ToonChooi

Follow Me On Twitter – https://twitter.com/toonchooi

Weekly Round Up For 28 January 2018

Weekly Roundup January 2018

1. 5 Digital Marketing Trends To Look Out For In 2018

It’s a new year and with it comes new challenges for digital marketers. These 5 trends can help you to retain more customers in 2018.

https://toonchooi.com/t/read/5-digital-marketing-trends-look-2018/

2. 10 Steps to Building a Successful Content Strategy

Content markets are flooded and audiencea are fractured, so how do you reach your target audience? Experts share their tips on building a successful strategy.

https://toonchooi.com/t/read/10-steps-building-successful-content-strategy/

3. 5 Tips To Adjust Your Content Marketing Strategy For 2018

As content becomes a greater priority, there are also growing challenges on how to stand out with your content as a brand. The best way to solve this problem is to keep up with the trends in order to adapt your content marketing strategy when needed.

Here are five ways to make sure that your content marketing strategy won’t stall over the next twelve months.

https://toonchooi.com/t/read/5-tips-adjust-content-marketing-strategy-2018/

4. How To Choose The Right Social Media Influencers For Your Brand!

Find out how influencer marketing can boost your social engagement, increase brand awareness, and propel your marketing to new heights.

https://toonchooi.com/t/read/choose-right-social-media-influencers/

  Social Media Marketing Costs

5. 5 Social Media Marketing Costs You May Be Overlooking

Social media marketing platforms such as Facebook, Instagram, Twitter, LinkedIn and Pinterest are great tools that allow you to engage with existing and prospective customers easily. But the costs of doing business on these platforms aren’t always as straightforward as they may seem. Here are a few social media marketing costs your business may be overlooking today that you might want to account for in the future.

https://toonchooi.com/t/read/5-social-media-marketing-costs/

6. 4 Best Practices for Instagram Marketing as Taught by ‘Women’s Best’

Over the past several years, Instagram has become an incredibly effective tool for spreading brand awareness and gaining new customers. While most individuals and brands that attempt to do Instagram marketing struggle to find success, a select few have actually succeeded.

To learn more about brands that have found success with Instagram marketing, I spoke to Lukas Kurzmann, David Kurzmann and Thomas Mark, founders of Women’s Best.

Below, are some of their most effective methods for becoming a leader in the fitness industry and an influential brand on Instagram.

https://toonchooi.com/t/read/4-best-practices-instagram-marketing/

7. 5 Email Marketing Trends To Watch In 2018

What’s on the horizon for email marketers this year? Columnist Scott Heimes shares his predictions on the email marketing trends that will take shape in 2018.

https://toonchooi.com/t/read/5-email-marketing-trends-watch-2018/

8. 4 Social Media Marketing Strategies to Test in 2018

Stay updated and increase your visibility by testing out these five social media strategies in 2018.

https://toonchooi.com/t/read/4-social-media-marketing-strategies-test-2018/

9. Ecommerce Design Trends 2018 [#Infographic]

Are you looking for ways to make your Ecommerce website to stand out from the crowd? Want to stay up to date with the latest Ecommerce design trends?

WhatsTheHost share their trends for 2018 in this infographic.

https://toonchooi.com/t/read/ecommerce-design-trends-2018/

10. 18 Ways To Build A Strong Brand

Are you in the process of starting a new business? Looking for ways to build a strong, recognisable brand?

Monitor Creative share 18 tips for success in this infographic.

https://toonchooi.com/t/read/18-ways-build-strong-brand/

11. Your Own Checkable Social Media Checklist [Infographic]

Social media is a diverse marketing channel and it can get difficult for managers to remember all the things that make up their workload. That’s why we created this checklist you can consult if you ever feel like you’re forgetting something.

https://toonchooi.com/t/read/checkable-social-media-checklist/

Social Media Marketing Plan

12. Social Media Marketing Made Simple: A Step-by-Step Guide

Ever wonder how you can leverage social media like I do? Well, you are going to have to use a different strategy for each social platform… especially when you consider a lot is going to change in 2018.

Here’s your 2018 guide to social media… make sure you read it because it will tell you what is working on each social media platform so you don’t waste your time.

https://toonchooi.com/t/read/social-media-marketing-made-simple/

13. How to Create a Lead Magnet in Less Than a Day (That Actually Works)

The best lead magnets —a.k.a. freebies you give subscribers who join your list — don’t have to take days, weeks, or months to create. Put together a fast, effective incentive with these tips.

https://toonchooi.com/t/read/create-lead-magnet/

14. How to Bring E-Commerce to Life

The NBC e-commerce team has pulled what they find are some key strategies to help you start a successful omnichannel experience.

https://toonchooi.com/t/read/bring-e-commerce-life/

15. Best Social Media Marketing Tools in 2018

Social networking sites are constantly reinventing themselves and deploying new features. They’ve also been known to change their APIs and to discontinue support for the services that rely on them. Some tools are just no longer relevant as needs change and new social networking sites rise and fall.

That’s why we’ve pulled together this list of the best social media marketing tools in 2018 that are as relevant and as powerful as ever. Let’s go.

https://toonchooi.com/t/read/best-social-media-marketing-tools-2018/

Top 25 Blog Content Writers

16. Top Blog Content Writers: Meet The 25 You Need To Subscribe To

It helps to learn from the best. Check out the top blog content writers out there today and get to know what is part of their recipe for success.

https://toonchooi.com/t/read/top-25-blog-content-writers/

17. Influencer Marketing Growth Hacks: 5 That Can Transform Your Influencer Marketing Performance

If your latest campaigns aren’t going anywhere fast, try out one or more of these influencer marketing growth hacks to transform your brand engagement.

https://toonchooi.com/t/read/influencer-marketing-growth-hacks/

18. 5 Email Marketing Trends You Can’t Afford to Ignore in 2018

The following 5 email marketing trends will help my first prediction come true. You can use them to stand out in inboxes flooded with bland, boring and downright spammy emails.

https://toonchooi.com/t/read/5-email-marketing-trends-2018/

 seo tips for mobile ranking factors

19. SEO: Google to Make Mobile Speed a Ranking Factor

If you weren’t already focused on your mobile site’s performance, Google is giving you a reason. In July of 2018, Google will use a new ranking signal focused purely on mobile site speed: the “Speed Update.”

Google will dampen rankings for slower mobile sites to help mobile searchers find sites that deliver what Google considers to be a better mobile experience.

https://toonchooi.com/t/read/seo-google-make-mobile-speed-ranking-factor/

20. 7 Content Formats to Jazz Up Your E-commerce Marketing

The crowded e-commerce industry makes the competition tight. Today, the challenge to stand out is even harder since almost everyone is doing the same digital strategies such as email marketing automation, display ads, content marketing and more.

But since customers are content consumers, publishing a series of relevant and interesting content can be your customer magnet. So this 2018, consider producing these content formats to jazz up your
E-commerce marketing.

https://toonchooi.com/t/read/7-content-formats-jazz-e-commerce-marketing/

21. 7 Step Video Marketing Action Plan

According to Forbes, 2017 was “The year of video”, and 2018 is set to be even bigger!

You see Facebook now generates over 8 billion video views per day, and YouTube reports that mobile video consumption is increasing 100% every year.

Recode.net also suggests that spending on mobile video advertising is expected to grow by a staggering 49% in 2018, to reach an incredible $15 billion dollars.

So to help you and your business take full advantage of the explosive growth of video marketing, in this quick video, we’d like to give you our 7 Step Video Marketing Action Plan for 2018.

https://toonchooi.com/t/read/7-step-video-marketing-action-plan/

 The 5 Step Influencer Formula (and its money making secrets

22. The 5 Step Influencer Formula (and its money making secrets)

Influence has moved online and knowing how the game works is critical if you want to be an authority or hire an influencer. Here is the influencer formula.

https://toonchooi.com/t/read/5-step-influencer-formula/

Weekly Round Up For 14 January 2018

Weekly Round Up for Internet Marketing

1. Ecommerce Trends to Watch in 2018

We took a look at some articles that identify ecommerce trends to watch in 2018 to see what else is on the table.

https://toonchooi.com/t/read/ecommerce-trends-watch-2018/

2. 2018 Email Marketing Trends for Small Business

Here are three areas you can expect to come to the forefront for small businesses and their use of email marketing.

https://toonchooi.com/t/read/2018-email-marketing-trends-small-business/

3. The 6 Most Popular Marketing Automation Campaign Examples

If you’re lacking some inspiration you came to the right place. In the guide, we’re going to have a look at some general tips for using automations and the most common marketing automation campaign examples.

https://toonchooi.com/t/read/6-popular-marketing-automation-campaign-examples/

 Content Marketing Tools for 2018
4. 6 Top Tools to Transform Your Content Marketing in 2018

With updates in Facebook’s and Google’s algorithms in 2017, content marketing has changed considerably. For instance, it’s become harder to have content with clickbait titles show up on Google searches and Facebook feeds.

This means that your content marketing, at both the strategic and execution levels, must adapt to those changes. Here are some ideas for how to do that:

https://toonchooi.com/t/read/6-top-tools-transform-content-marketing-2018/

5. 5 Ways to Develop a Killer Community on Instagram

Instagram is a beautiful place. It inspires us, transports us to magnificent places, and reminds us of cherished memories. But aside from the beauty of Instagram, what keeps many people coming back is the sense of community.

In this article, Aby Moore of You Baby Me Mummy, breaks the five main areas you need to nail in order to build a killer community on Instagram.

https://toonchooi.com/t/read/5-ways-develop-killer-community-instagram/

6. 5 Keys to an Email Marketing Campaign’s Success

Email is an effective channel to communicate with your target audience. Startups can use email as a tool to build their audience, convert leads and get new customers. Here are five keys to your campaign’s success.

https://toonchooi.com/t/read/5-keys-email-marketing-campaigns-success/

7. How to Sell on Pinterest for Your Ecommerce Store

We’ll help you understand exactly how to boost your sales and how to use the latest options available on Pinterest to make that happen. We’ve also got some tips and tricks on what to do — but equally as important, what not to do.

Here’s a closer look at the ways you can sell your products on Pinterest and reach an audience that is already searching for what you offer!

http://shwit.us/sell-on-pinterest

8. How to Leverage Pinterest in Your Online Marketing

Ready to expand your social media marketing efforts in 2018? Consider getting started with Pinterest. This image-based social media site can help you reach even more customers. Especially, If you have great visuals and want to appeal to their a highly engaged female audience. Pinterest users love to build crafts, search for recipes, shop, or learn something new. Use this advice to drive traffic back to your business website and score more sales. Pinterest can be a black hole and time suck. (Like all social media) You might start out searching for pins that relate to your business, but end up looking at cupcake recipes! So how do you stand out?

https://toonchooi.com/t/read/leverage-pinterest-online-marketing/

Social Media Tips for 2018

9. Top 5 Social Media Tips That Will Help You Crush Your Marketing Goals in 2018

There are so many Social Media Trends being predicted for 2018. If you were to read them all, you would walk around looking like this ?, this ?, this ? or this ?. But because we like you ? and want to save you from banging your head against the wall, we created these top 5 social media tips that will help you crush your 2018 marketing goals. If you’re already a client of Sociallybuzz, then we already got you covered, but this is still a great article to read or share with your friends (show us some love). I always say an educated client is a great client. If you’re not a client (side note: we need to know why) and you want to grow your business to the next level in 2018, this article will be your very best resource to get you closer to your goals.

Without further ado, here are the top 5 Social Media Tips that will shape your business in 2018 and how to use them in your marketing efforts.

https://toonchooi.com/t/read/top-5-social-media-tips/

10. 4 Marketing Automation Trends to Watch in 2018

Technological improvements related to machine learning, chatbots and analytics will drive a number of notable developments in the field of marketing automation. Here’s a look at four trends to watch in 2018.

https://toonchooi.com/t/read/4-marketing-automation-trends-watch-2018/

11. The Rise And Rise Of Influencer Marketing

The rise of digital and social media has given consumers a voice, and brands have slowly lost control of conversations they were once able to sculpt using traditional advertising, especially around quality of products or experiences. This growing trend has led to the rise of Influencer Marketing (IM).

https://toonchooi.com/t/read/rise-rise-influencer-marketing/

12. How to Rank in 2018: The SEO Checklist

It’s hard enough as it is to explain to non-SEOs how to rank a webpage. In an increasingly complicated field, to do well you’ve got to have a good handle on a wide variety of detailed subjects. This edition of Whiteboard Friday covers a nine-point checklist of the major items you’ve got to cross off to rank in the new year — and maybe get some hints on how to explain it to others, too.

https://toonchooi.com/t/read/rank-2018-seo-checklist/

13. 5 Strategies To Try In 2018 (for social media marketers)

Being a digital marketer means always staying up-to-date with the new and upcoming trends. Changes happen fast. New SEO rules, new social media advertising costs, new tools that transform the life of a marketer. Sometimes, almost unpredictable things happen, like the appearance of a new super-cool social media platform that simply wasn’t there yesterday. But sometimes the trends rise and fall relatively slowly. It’s important to pay attention to them, see how they progress from year to year, stick to them whenever it makes sense and abandon them whenever the hype or the usefulness has decreased or is about to. This post is mostly about the second type.

https://toonchooi.com/t/read/5-strategies-try-2018/

Best Small Business Tools for 2018

14. The 65 Best Small Business Tools For More Growth In 2018

Here are a list of the 65 best small business tools that you can use in 2018 to grow your business faster. We’re really pleased with the comprehensiveness of the list we’ve put together and hope you find it useful!

https://toonchooi.com/t/read/65-best-small-business-tools-growth-2018/

15. 4 Essential Influencer Marketing Tips For 2018

As an influencer, even if you’re doing everything right, from creating gorgeous content to over-delivering on the collaboration brief, you might still be missing a few important details that could mean the difference between “OK” and “over-the-top” for a brand.

Here are four tips that will help the savvy blogger or influencer get better results collaborating with brands.

https://toonchooi.com/t/read/4-essential-influencer-marketing-tips-2018/

Weekly Round Up For 7 January 2018

Internet Marketing Weekly Round Up

1. How to Find Low Competition Keywords with High Traffic

Sometimes, searching for profitable keywords with low competition becomes difficult when you analyze some specific keywords because many high authoritative sites are already ranking for those keywords.

So, what you have to do for your keyword research? Well, you don’t need to worry about here I have discussed some important techniques to find and optimize your website for ‘Low competition keywords’.

https://toonchooi.com/t/read/find-low-competition-keywords-high-traffic/

2. 7 Digital Marketing Predictions For Online Businesses In 2018!

Here are our 7 digital marketing predictions, which every entrepreneur – whether he/she is into online business or offline, should be aware of.

https://toonchooi.com/t/read/7-digital-marketing-predictions-online-businesses-2018/

3. 4 Common Mistakes a Naive Affiliate Marketer Should Know and Avoid

Anyone who is a successful affiliate marketer shall easily affirm that it such a campaign demands an investment of effort and time to pay off in the long run. However, this is only possible if marketers are aware of possible mistakes and tend to overcome them. Even after stepping into this world of affiliate marketing, beginners are likely to make some common mistakes while kicking off the campaign. Following are these mistakes, which should be avoided:

https://toonchooi.com/t/read/4-common-mistakes-naive-affiliate-marketer-know-avoid/

4. What Is Search Engine Optimization in 2018

Here’s how 60+ SEO professionals say we should answer the question, “what is SEO?” in 2018.

https://toonchooi.com/t/read/search-engine-optimization-2018/

5. 5 Creative Email Content Ideas To Kick 2018 Off Right

In January, inbox fatigue abounds. Your recipients have been blasted again and again by overeager brands promoting holiday sales and New Year’s Eve celebrations, and chances are good they’re ready to cleanse their inboxes with a wave of unsubscribes. So take a moment, really consider the precedent you want to set this year, and prove to your subscribers why they’ll look forward to hearing from you in the months to come.

If you aren’t sure where to start, here are some solid email content choices I’ve seen from brands in my own inbox the past couple of days. Use their strategies for inspiration, and happy emailing!

https://toonchooi.com/t/read/5-creative-email-content-ideas/

6. 10 Ways to Make Videos Your Customers Can’t Resist

Maybe you know someone who has lost whole afternoons to YouTube. What is it about those videos that’s so hard to resist?

Matthew Pierce has some ideas. He’s a learning and video ambassador for TechSmith Corp., a company that makes visual-communication software. In his Content Marketing World talk, How to Make Your Videos as Engaging as Possible, Matthew covers ways to make irresistible videos. I touch on 10 of them here.

https://toonchooi.com/t/read/10-ways-make-videos-customers-cant-resist/

7. 11 Mistakes Brands Are Making With Influencer Marketing

Working with influencers is fast becoming one of the most popular and effective marketing strategies out there. Its popularity is causing brands and agencies up and down the country to jump on the bandwagon without much thought, and as a result, they often get their campaigns wrong. But it doesn’t have to be that way! Expert digital marketing agency, Soap Media, give their two cents on how you can correct your mistakes and produce some truly extraordinary campaigns.

https://toonchooi.com/t/read/11-mistakes-brands-making-influencer-marketing/

8. 7 Ways to Stay Focused With Your Social Media Marketing in the New Year

Do you find that you are spending too much time on social media, but not getting much accomplished? What you need is a well-planned strategy in order to leverage this incredibly powerful tool for building your business online.

You should have your core goals and metrics laid out from the very beginning.

https://toonchooi.com/t/read/7-ways-stay-focused-social-media-marketing-new-year/

ECommerce Trends in 2018

9. E-Commerce Trends in 2018: Voice, Subscriptions, Personalization

As smart speakers and speech recognition spread throughout living rooms in America, retailers will start adapting to the new technology and learning how to engage consumers with it.

https://toonchooi.com/t/read/e-commerce-trends-2018/

10. 5 Content Marketing Ideas for February 2018

In February, produce and distribute content — articles, videos, podcasts, and similar — to attract, engage, and retain customers. When you give shoppers valuable content that is useful, informative, or entertaining, many will reciprocate with purchases and loyalty.

This reciprocation is, in fact, why content marketing can be so effective. Your company’s useful content helps build a relationship with your customers that may lead to sales.

https://toonchooi.com/t/read/5-content-marketing-ideas-february-2018/

11. 10 Online Marketers to Watch in 2018

With 2018 just getting started, I wanted to list some of my favorite marketing influencers, some of the most influential experts in the industry and some of the most promising creative minds to pay attention to this year:

https://toonchooi.com/t/read/10-online-marketers-watch-2018/

12. 10 Exceptional Digital Marketing Campaigns in 2017 |

Looking back at the year’s best marketing campaigns can generate ideas for your own upcoming marketing efforts.

Here is a list of 10 outstanding digital marketing campaigns from 2017. The campaigns include search hacking, viral retweets and replies, user-generated content on Instagram, Google hacking, success in failure, fake ads, and true news.

https://toonchooi.com/t/read/10-exceptional-digital-marketing-campaigns-2017/

13. 7 Email Trends To Watch In 2018

As we barrel into 2018, there are no guarantees that the email tactics and strategies that worked in 2017 will deliver the same results. To make the most of your email marketing investments and stay on the cutting edge, consider the trends that will impact email over the next 12 months.

https://toonchooi.com/t/read/7-email-trends-watch-2018/

14. How to dominate 2018: Eye-opening digital marketing predictions from 9 digital experts

We asked 10 contributors from a number of different areas of the industry, including agencies, in-house marketers, SEOs, freelancers and bloggers, for their predictions on how digital marketing, SEO, content marketing and the specific area of outreach and influencer marketing will change or develop in 2018, and what tactics both B2B and B2C brands can best utilise to achieve their objectives.

https://toonchooi.com/t/read/dominate-2018-eye-opening-digital-marketing-predictions-9-digital-experts/

 Instagram Marketing Trends for 2018
In this guide, we’ll equip you with 2018 knowledge—the insider strategies, tactics, and growth hacks that all the top influencers use to grow accounts to 10,000, 50,000, even 1,000,000 followers, faster than ever.

16. 16 Powerful Strategies To Get More E-Commerce Traffic From Instagram Right Now

A picture is worth a thousand words. So instead of relying on sales pitches and writing copy to sell products, taking advantage of visual social media posts can attract far more attention. Instagram stands as one of the most used social platforms on the Internet today. With its tight connection with Facebook (which now owns Instagram), posting an individual picture may generate far more traffic to an eCommerce site than most other platforms. However, it is important to understand how to best use Instagram to generate additional interest and boost visitors to a company website. To do this, it is necessary to follow these 16 powerful strategies to get more eCommerce traffic from Instagram right now.

https://toonchooi.com/t/read/16-powerful-strategies-get-e-commerce-traffic-instagram/

17. How to Build a Successful Blog in 2018

In my experience, blogging is still one of the best ways to add to your inbound marketing efforts and drive more traffic to your website. It’s also amazing for building your reputation as a trusted expert and forming stronger relationships with your current customers.

But while starting a blog is easier than ever, making it a success is a bit trickier. Here are five ways you can build a successful blog in 2018:

https://toonchooi.com/t/read/build-successful-blog-2018/

This article is a potluck of my top lightbulb ideas in 2017 that I hope will help you evolve your content marketing programs in 2018. I’d also love to hear your favorite new ideas that will shape your plans in the coming year.

19. Content Marketing Trends for 2018 You Need to Know

Content is one of the most effective ways to communicate with your audience. Whether that’s through written blog posts or video, different forms of content can be utilised in different ways. Each year, new types of content become the most popular, and in 2018 it will be no different. Some types of the content marketing trends you will already be familiar with, and others will be increasing in popularity over the coming year. This is why it’s essential to read this list and stay ahead. Keep on top of your competition with new and effective content marketing. If you have any more suggestions, we’d love to hear them in the comments below.

https://toonchooi.com/t/read/content-marketing-trends-2018-need-know/

 SEO Tips for 2018

20. SMART goals for SEO in 2018

How can you set and achieve aggressive yet realistic SEO goals in 2018? Columnist Marcus Miller explains what SMART goals are and how to apply them to your SEO campaigns.

https://toonchooi.com/t/read/smart-goals-seo/

Various technologies have contributed to the e-commerce boom over the past several years. The growth of email marketing and pay-per-click advertising, search engine optimization, content marketing, and the growing use of social media have all helped carry e-commerce to its current position. The following trends are what will help take e-commerce to the next level in 2018:

22. 5 Key Trends to Inform Your 2018 Digital Marketing Strategy

The new year is fast approaching, and marketers are already looking ahead to determine the direction of their digital marketing campaigns when we enter 2018.

As the digital world is constantly changing, many marketers are wondering if their best move is to stay on their 2017 trajectory, or chart a different path forward.

To help you out, here are five key trends you should consider when developing your 2018 strategy.

https://toonchooi.com/t/read/5-key-trends-inform-2018-digital-marketing-strategy/

Filmora, the company behind a self-described “trendy and easy-to-use” video editing tool with the same name, predicts nine social media trends to expect in 2018.

https://toonchooi.com/t/read/9-social-media-trends-can-expect-2018/

24. 19 Marketing Trends in 2018

Here are 19 marketing trends (among many others) that are worth keeping an eye on in 2018:

https://toonchooi.com/t/read/19-marketing-trends-2018/

 Video Marketing Trends for 2018

25. Three Video Marketing Trends That Will Take Off in 2018

If you want 2018 to be the year that your product takes off, you and your team will need to set yourselves apart from the masses of competing products with a new and compelling video marketing strategy that makes your customers want to buy and keeps their attention engaged. While you’re planning your marketing engagement strategy for the year, consider including one or more of these trends into your video creation that are sure to take off in 2018.

https://toonchooi.com/t/read/three-video-marketing-trends-will-take-off-2018/

Weekly Round Up For 24 December 2017

Internet marketing weekly round up

  1. How to Become a LinkedIn Power User

With some strategic work and clever planning you can make your LinkedIn profile an exceptional addition to your professional repertoire!

2. 5 Reasons to Start an ECommerce Store

Today, selling and buying of products or services have been made easier through the use of electronic channels such as those found on the internet. This approach in business has grown over time and has offered marvelous triumphs to numerous startups.

Although setting up an eCommerce can be a little bit frightening since risks are always involved, getting your business online will definitely bring in a few perks.

Let’s understand what those are and how to use it to bring home the bacon.
https://toonchooi.com/t/read/5-reasons-start-ecommerce-store/

8 SEO Strategies To Improve Your Local Rankings3. 8 SEO Strategies To Improve Your Local Rankings

Since the rather recent release of Google’s Hummingbird update I thought it would be helpful to offer some SEO strategies to help improve your local rankings! As we know it has become even more important for small business owners to boost local rankings since geographic search results take on a prominent role in search engines. While it was reported that 61% of local searches resulted in purchases back in 2012, the biggest search engines have become even smarter than before in returning customized and localized search results to meet user’s needs. Therefore, if you are looking for a steady stream of new customers, it is likely that your SEO will need a serious update to stay competitive in your local marketplace. Read on to find out more about the hottest local SEO strategies for boosting your local rankings, improving your business’ visibility online, and outshining your local competitors

https://toonchooi.com/t/read/8-seo-strategies-improve-local-rankings/

4. Content Marketing Trends for 2018

If you want to be successful in 2018, you need to know that content makes the marketing world turn. And just as we saw many content trends come and go in 2017, 2018 is sure to do the same. Narrowing on content marketing trends 2018 will carry over from the past year, here are 4 trends to keep an eye on.

https://toonchooi.com/t/read/content-marketing-trends-for-2018/

5. Four Ways to Optimize Your Content Marketing in 2018

Content Marketing is not as stiff and menial as it used to be. Marketers are pulling all possible strings to transform their content from a rigid monologue to a conversational dialogue. Even if you’re offering the best financial products among your rivals, given the magnitude of content marketing, your product is not enough on its own, if you don’t employ content that strikes your users’ chords.

https://toonchooi.com/t/read/four-ways-optimize-content-marketing-2018/

Video Planning 101 And Video Promotion Sites6. Video Planning 101 And Video Promotion Sites

Many times clients tell me to create “the greatest video”, which goes viral, which is good for everything kind of advertisement. Unfortunately, the story is not as easy as it seems. A video can go viral accidentally, but in most of the cases, it needs a strong marketing strategy. In this video planning template, I would like to focus on the mechanism of a great performing video strategy. It all begins with the end in mind.

https://toonchooi.com/t/read/video-planning-101-video-promotion-sites/

7. 10 Ways To Market Your Ecommerce Site

Any merchant can promote their store without an expensive agency. The 10 marketing techniques in this article are easy to do yourself on any budget, regardless of whether you’re a small or large business.

Sellers who implement these tactics will have a diverse marketing strategy— one that enables long-term connections with returning customers and offers opportunities to engage and attract new buyers.

https://toonchooi.com/t/read/10-ways-market-ecommerce-site/

8. 10 Essential Content Marketing Apps for Your Smartphone

If you aren’t mobile-ready as a content marketer, you’re likely either hindering the success of your campaigns or creating excess work for yourself.

Here are 10 essential content marketing apps for your smartphone.

https://toonchooi.com/t/read/10-essential-content-marketing-apps-smartphone/

9. How Chatbots Will Shape Marketing in 2018

Whereas traditional marketing funnels flow from channel to landing page, and onto sign-up forms and/or checkout carts, chatbots can eliminate at least several of these steps thanks to Facebook. In science fiction, this space-folding phenomenon is often called a tesseract, and it makes for good analogy for how bots will change messenger marketing.

https://toonchooi.com/t/read/chatbots-will-shape-marketing-2018/

7 Social Media Marketing Trends That Will Dominate 201810. 7 Social Media Marketing Trends That Will Dominate 2018

Customer engagement through social media platforms like Facebook, Snapchat and Instagram has become a crucial component of any successful marketing strategy. As the world of social media marketing changes quickly, it’s important to stay up to date on trends in the industry so that you can create the most successful engagement strategy possible. Here are 7 trends in social media marketing that will dominate in 2018.

https://toonchooi.com/t/read/7-social-media-marketing-trends-will-dominate-2018/

11. Pros and Cons of Hosted Ecommerce Platforms

this article will not advocate one platform over another. There are hundreds of them. I have my favorites and if you’re in the space for more than four seconds, you’ll encounter other people’s favorites, too.

Instead, I’ll provide a broad overview of ecommerce platforms and how using them compares to running your own servers.

https://toonchooi.com/t/read/pros-cons-hosted-ecommerce-platforms/

12. Seven Influencer Marketing Trends To Watch For In 2018

Working with some of the country’s largest brands and most active influencers gives me a pretty good vantage point from which to view what’s ahead in influencer marketing. Here are some of the ways I see the industry evolving over the next couple of years.

http://shwit.us/7-influencer-marketing-trends-2018

13. How We do Influencer Outreach and Get a 60% Response Rate

After a little polishing, I’ve developed a simple, 7-step outreach process that’s gotten me a 60% positive response rate from the experts I reach out to. Here’s the entire process from start to finish:

https://toonchooi.com/t/read/influencer-outreach-get-60-response-rate/

14. How To Become A Multimillionaire With Social Media

Social media has empowered millennials to become entrepreneurs and build business empires. Today, all media is social, and millennials, having grown up alongside the internet, are keenly aware of how to create and extract value from social media.

http://shwit.us/become-a-multimillionaire-with-social-media

15. Is SEO Dead? The Answer Is Yes, And No

Over the years, elements of it have either died or evolved into something totally new.

Here are the 5 tactics that I believe are dead or outdated (plus 6 tactics that are alive and kicking today and for years to come)

https://toonchooi.com/t/read/seo-dead-answer-yes-no/

16. Sumo Growth Study: How Amazon Generates $136 Billion In Sales

In case this is your first time using a computer (welcome!), here’s what makes Amazon awesome…

– They’re on track for $303 billion in sales… ?

– They get 2.37 billion website visitors every month… ?

– They set a Guinness World Record for the largest chicken wing eating competition!

You’ll learn how they did it in this article.
http://sumo.ly/KP74

The Ultimate guide to Remarketing with Google Analytics17. The Ultimate guide to Remarketing with Google Analytics

So, If you are excited to know how you can use Remarketing with Google Analytics to better target your customers and lower down your marketing cost and increase your sales, then keep reading the article.

https://toonchooi.com/t/read/ultimate-guide-remarketing-google-analytics/

18. How To Use Facebook Audience Insights For Your PPC Strategy

Facebook Audience Insights is a tool marketers can use to get more information on Facebook users, whether they’re current fans or from a custom audience you created. We’ve put together a thorough overview of what to look for in your insights, so you can find new personas or get a more granular view of the leads you have already. Assemble a more complete picture of your audience…

https://toonchooi.com/t/read/use-facebook-audience-insights-ppc-strategy/

19. 7 Content Marketing Trends for 2018

As 2018 approaches, newer forms of content marketing are gaining traction, including virtual reality (VR), augmented reality (AR), and virtual assistants like Amazon’s Alexa.

Here are 7 trends content marketers are predicting for 2018.

https://toonchooi.com/t/read/7-content-marketing-trends-2018/

20. 7 Marketing Tips From Social Media Stars

Influencer marketing continues to evolve, with new brand success stories popping up every day. Typically, the advice comes from the executive (buying) side of influencer marketing. As someone who has been both an advertiser on behalf of several brands and an influencer building social media entities, I wanted to share some advice from some of the largest influencers in the world, who I’ve worked with in the past. They’ve seen thousands of campaigns and learned the best ways to manage social media, what makes influencer campaigns successful and much more.

Each creator owns or manages millions of followers, with several managing over 10 million. Here’s what they thought you’d find most valuable:

https://toonchooi.com/t/read/7-marketing-tips-social-media-stars/

21. 5 IoT Smart Technologies That Help Grow Your Business

Technology has always been a major driver of growth in business, and that’s never been more clear than it is today. In particular, the rise of the Internet of Things – along with the voice-controlled digital assistants, high-tech automation tools and other technologies that have been ushered in along with it – has given businesses across many industries powerful new tools to grow, expand their reach and do their work more efficiently than ever before. If you’re looking for a leg up on your competition, here are five essential IoT smart technologies you need to be using in your business.

https://toonchooi.com/t/read/5-iot-smart-technologies-help-grow-business/

22. Google Analytics: Using Enhanced Ecommerce to Grow Revenue

Reporting on overall revenue and revenue by channel is among the most essential data for a niche ecommerce company to grow its business. Google Analytics has a powerful revenue-reporting suite called “Enhanced Ecommerce.”

I will review Enhanced Ecommerce in the post. I’ll provide tips for setting it up and, also, for how to use it to increase revenue.

https://toonchooi.com/t/read/google-analytics-using-enhanced-ecommerce-grow-revenue/

5 Digital Marketing Trends to Shape 201823. 5 Digital Marketing Trends to Shape 2018

The end of the year is always a good time to look back and see what worked and what didn’t in the last 12 months. It is also the perfect time to look to the future and predict trends that will influence a certain industry. In digital marketing, these trends are usually quite difficult to predict, but with a bit of analysis and careful deduction, it can be done.

https://toonchooi.com/t/read/5-digital-marketing-trends-shape-2018/

 

 

 

Weekly Round Up For 10 December 2017

internet marketing tips roundup

1. 5 Secret Content Marketing Weapons (Ssssshh, Don’t Tell Anyone)

There are three phases to every content marketing campaign. I’m excluding the strategy that comes before, and the reporting that comes after as those phases have a whole nother arsenal of tools. But for me the execution part looks as basic as this:

Create epic content
Distribute to many
Leverage every impression

I’ll follow this order when unveiling my secret weapons. Let’s start with the content, as you have to get this one spot on if you want the second or third phase to work for you.

 

2. Why Your Business Needs a Content Marketing Strategy in 2018

In 2017, those seeking the sage advice of others would have a difficult time avoiding a healthy endorsement for content marketing. In fact, 86% of B2Cs and 88% of B2Bs employ some content marketing strategy, according to the Content Marketing Institute.

Not only are businesses utilizing content as part of their overarching strategy, but they’re seeing results. In fact, when asked to rate the success of their content marketing efforts (from extremely effective to not effective), 97% of both B2Cs and B2Bs reported some level of success. Do you have a solid content marketing strategy in place? Looking to really increase brand awareness in the new year? Here are three reasons why you should include content in your 2018 efforts.

 

3. 6 Holiday Email Marketing Tips

Social media is crucial to marketing during the holiday season, but you shouldn’t neglect your email marketing. A strong email marketing campaign is a great way to engage with your previous customers and encourage them to keep coming back. During the holidays, specialized email marketing can help boost your sales while getting customers excited about the holiday season. Here are some tips to improve the success of your email marketing this holiday season!

inbound marketing mistakes made by startups

4. 5 Ways Startups Are Screwing Up Inbound Marketing

As a startup, bootstrapping your marketing efforts is everything. And while we hear all the time about growth hacking or utilizing new technology to help make marketing easier, that doesn’t account for much if you don’t have a solid inbound strategy already in place.

However, not to worry, here’s how to avoid making mistakes with your inbound marketing tactics.

5. 11 Social Media Trends to Watch Out For in 2018

Staying on top of social media trends is important for increasing user engagement, getting your content out there and it’s important for your business. Here’s what you need to keep your eye out for and learn next year.

 

6. The Secret to Successful Content-Marketing In 2018 Is Having a Strategy, So Get One.

For increased web traffic, a growth in leads, more loyal customers and that spike in revenue in 2018, a closer look at your content strategy is necessary. Set some time aside to analyze what has worked, and identify opportunities hidden within trends.

Here are four tips to help you prepare for 2018.

 

7. 21 Lessons B2B Entrepreneurs Need to Learn to Find Business Success

To keep up and stay ahead of the game, entrepreneurs need to constantly be learning. There’s going to be thousands of lessons along the way, but here are 21 I feel are key to ensuring business success:

Here's How To Create Promo Emails That Convert

8. Here’s How To Create Promo Emails That Convert

Email marketing is far more lucrative than social media.

Email campaigns are one of the most effective methods of marketing your business online. S6 Artist and educator, Cat Coquillette, put together a checklist of key tips to help you create a solid email campaign that will appeal to your audience, boost your artwork sales online, and grow your brand recognition. If you’d like to see the full email she’s referencing, you can view it here, or at the bottom of the blog post.

 

9. 2018 Email Marketing Trend Report

Wondering what 2018 has in store for your email marketing program? Here are five trends that we have our eye on:

 

10. 3 Content Marketing Predictions for 2018

Today, we’re gazing into our crystal ball and bringing you our top 3 content marketing predictions for 2018.

 

11. 5 Outdated Content Marketing Tactics (And What to Do Instead)

That kind of obsolescence isn’t limited to the tech industry, of course. The cycle from next-big-thing to the dustbin is even faster in online content. Yet many content marketers are using tactics that, while they once worked, are now as outdated as that original iPhone. What’s worse, some of us are still in the flip-phone stage.

If you’re using any of the following content marketing tactics, it’s time for an upgrade. Here’s what doesn’t work, why it doesn’t, and what you should try instead.

Best Social Media Channels for Business Marketing

12. The 7 Best Social Media Channels for Business Marketing

Social media is ideal for increasing lead generation, and enhancing brand awareness. You may wish to consider what your competitors are using, what type of content you wish to create, and how many social media channels you can effectively manage. Here are the top 7 best social media channels for business marketing:

 

13. 5 Steps to Engage Your Audience on Social Media

Over the years, many social media tools have been developed to help businesses break through the noise on social media and reach their customers. These tools can help improve the engagement with your audience through social channels.

Here are five steps to planning a great social media campaign – and specific programs that can help you execute it.

 

14. From $0 To $1 Million: How To Scale Your E-Commerce Site

So whether you have yet to make your first sale or are starting to see some traction, how do you position your fledgling retail company to capture its share of this larger whole? Keep the following suggestions in mind.

 Growth Hacking Strategies to Triple Your Sales

15. 10 Growth Hacking Strategies to Triple Your Sales

Lermsider, who today works alongside some of the top ecommerce companies, real estate brokers and surgeons in the world, lays the groundwork for the proper fundamentals that need to be in place to growth hack your way to success. It boils down to 10 very particular strategies. They might seem rudimentary or fundamental from the outside looking in. But, without tackling these first, you can kiss your chances of building a wildly successful business goodbye.

 

16. What’s The Best Long-Term Online Marketing Strategy?

The way I see it, marketing and advertising strategies can be split into two main categories: long-term and short-term.

So what’s the best long-term online marketing strategy?

 

17. A Content Strategy Framework to Dominate Search Engines in 2018 (and Beyond)

What kind of information do you provide to your contacts? In what ways do you provide them such information? Through content, of course.

So what is the best strategy to get content to your contacts? Develop a content strategy framework that works with search engines and you’ll win the content strategy game in 2018.

 

18. 15 E-commerce Case Studies To Guide All Parts of Your Growth

Whether you’re in start-up mode or you’re ready to scale, there’s no need to reinvent the wheel. All e-commerce companies have to figure out how to retain customers, drive traffic, and make more sales in a competitive environment. Why not learn from companies that have mastered their corner of the online marketplace?

From driving traffic with killer content to identifying the right platform for growth, these 15 e-commerce case studies will help you transform how you do business.

 

19. 7 Creative Ways to Use Instagram Carousel Posts for Your Business
Instagram carousel posts are trending — and not just for personal Instagram users!

Since carousel posts were released earlier this year, businesses of all sizes have picked up on the Instagram carousel trend and discovered new and creative ways to incorporate them into their Instagram marketing strategy.

Wondering how you can use Instagram carousel posts for your business?

From promoting new product lines to sharing event photos and videos, here are 7 creative ways you can use carousel posts on Instagram:

 

20. 7 Effective Link Building Techniques for e-Commerce Brands

The key to successful link building is to develop the right content strategies and outreach techniques, as this will enable you to build quality links more easily and boost the visibility of your landing pages and site as a whole.

Let’s look at some of the best examples of effective, e-commerce link building tactics and how you can apply them to help your online business to succeed.

Facebook Campaign Guide

21. Facebook Guide: The Key To Getting More From Campaigns

Facebook is constantly changing its platform, and strategies for driving performance from the platform may be different from those you employ on other platforms like AdWords or Twitter.

If you thought you knew everything about Facebook, think again. Here’s the ultimate guide covering the ins-and-outs of what you need to know to not only get started, but continually be successful with Facebook advertising.

 

Weekly Round Up For 3 December 2017

Weekly Round Up For 26 November 2017

Weekly Round Up For 3 December 2017

Unternet Marketing Weekly RoundUp

  1. 5 Steps To Start Your Own 7 Figure eCommerce Business

    Here, we’ll look at five steps to running a successful eCommerce company that every budding entrepreneur should know before they jump onto the web.

    https://toonchooi.com/t/read/5-steps-start-7-figure-ecommerce-business/

2. How And Why To Schedule Your Social Media Updates In Advance

To make sure you achieve the best results on social media without eating up almost all your time, scheduling tools are a gift from heaven. And here are 7 tools that will help you achieve the best results with a minimum of time investment.

https://toonchooi.com/t/read/schedule-social-media-updates-advance/

3. How To Sell With Instagram Shoppable Posts

Instagram has been busy adding Instagram shoppable posts to its docket, and it could benefit your digital brand.

Instagram shoppable posts allow you to sell your products with minimal effort and provides an easy way for consumers to purchase.

https://toonchooi.com/t/read/sell-instagram-shoppable-posts/

best email marketing practices4. 15 Email Marketing Best Practices That Will Maximize Returns

Want to make the most of your email marketing?
I’ll show you how with these 15 best email marketing practices.

https://toonchooi.com/t/read/15-email-marketing-best-practices-will-maximize-returns

5. The Seven Deadly Sins of Content Marketing

Content marketing can be one of the most effective ways to change audience behavior and move the needle on business objectives—but it can also easily fall flat. That’s why it’s more important than ever for marketers to develop clear objectives and strategies for their campaigns and avoid what I call the Seven Deadly Sins of Content Marketing.

https://toonchooi.com/t/read/seven-deadly-sins-content-marketing/

6. 10 Ways To Build An Actionable Content Marketing Strategy To Boost Conversion Rates

This blog post discusses how a marketer can use Content Marketing and build a strategy to improve their Conversion Rate. The most interesting part of the post is how Content is woven into each and every stage of Consumer’s lifecycle. Content can guide a consumer from the start to the end of their lifecycle. One can attract, convert and retain customers with the help of Content.

http://shwit.us/10-actionable-content-marketing-strategy

7. Five Surefire Tips To Creating Engaging Marketing Content

In this guest post, principal of management consultancy Byronvale, Stephen Barnes , says the marketing model’s been tipped on its head and offers his top tips to draw more customers to your brand…

https://toonchooi.com/t/read/five-surefire-tips-to-creating-engaging-marketing-content/

SEO is constantly changing and marketers often have trouble keeping up with the latest updates, but one thing that isn’t changing is the value of your buyer persona finding you through organic search.Google updates its algorithm hundreds of times per year. It can feel overwhelming to keep up with all of these changes – and to know what to put the majority of your focus on.

Luckily, we’ve pulled some of the most important stats to help you make digital marketing decisions in 2018.

https://toonchooi.com/t/read/15-seo-statistics-2018/

Digital marketing is a constantly evolving industry. Even the books published on this topic go out of date before they hit the stands. So, running to a bookstore to learn more about marketing is not going to help. The best way is to subscribe to the leading blogs in the industry.

If you’re a digital marketer looking to grow your knowledge of email marketing, here are the best blogs you should be reading right now.

https://toonchooi.com/t/read/10-best-email-marketing-blogs-reading-right-now/

10. 7 Strategies For Getting Video Marketing Right In 2018

Here are 10 strategies that should be a driving force behind your video marketing efforts throughout the coming year.

http://shwit.us/7-video-marketing-strategies

 search engine optimazation tips
Keyword Research Is the Biggest Predictor of SEO Success. If you work in search marketing today, you know how difficult it is to stay on top of changes, trends, and tactics. From algorithm changes to SERP format updates, the tactical toolbelt of SEOs is always changing.

https://toonchooi.com/t/read/best-seos-know-keyword-research/

12. 10 Steps to Build a Content Marketing Strategy (and Execute) in 2018

Each part of your content marketing strategy has its own unique nuances and details that you won’t want to miss. So, let’s look at each part of the process, see what our Skillshare experts have to say, and I’ll be adding my own expertise along the way.

https://toonchooi.com/t/read/10-steps-to-build-a-content-marketing-strategy-and-execute-in-2018/

Weekly Round Up For 19 November 2017

Internet Marketing Weekly Round Up

1. 4 More Ways To Make Your Email Marketing More Effective

Here are four more ways can make your email marketing a more effective

https://toonchooi.com/t/read/4-ways-make-email-marketing-effective/

2. 12 Ways LinkedIn Can Grow Your Brand’s Content Marketing Strategy

Twelve members of the Forbes Agency Council share how LinkedIn can help your brand’s content marketing strategy. Here is what they had to say:

http://shwit.us/linkedin-can-grow-your-brands

3. 6 Strategic SEO Tips From the Experts to Get Massive Traffic in 2018

Here are 6 experts share their favorite SEO tips and tactics for building big traffic in 2018. As you’ll see, if there’s one theme that unifies them all, it’s creating better content, but some of our experts take their own unique approaches.
4. 50 Ways To Produce Engaging Content!
Explore the top 50 ways to create, launch, measure and test engaging content. ion’s interactive content platform empowers modern marketers to engage, convert and profile their audience using code-free, data-driven interactivity. Get the interactive infographic.
 The Ultimate YouTube Marketing Guide
5. YouTube for Business: The Ultimate YouTube Marketing Guide

Here, you’ll find articles and resources to help beginner, intermediate, and advanced marketers use YouTube channels, video, ads, analysis, and more for business.

http://shwit.us/ultimate-youtube-marketing-guide

6. 5 Tips To Successfully Promote Your Content On Social Media

Below are various tips and tricks that you, as a business owner, can utilize in order to extend your reach on social networks and make your marketing campaigns on social media platforms more effective than ever before.

https://toonchooi.com/t/read/5-tips-successfully-promote-content-social-media/

7. 86 Awesome Free Marketing Templates To Make Your Life Easier

Grab your free templates now, then read on to get educated on tons of different marketing strategies and tactics!

https://toonchooi.com/t/read/86-awesome-free-marketing-templates-make-life-easier/

8. 4 Social Media Marketing Trends You Should Know for 2018

Social media is a dynamic field that is always changing, but there are several trends that can help us prepare for 2018. Here are 4 social media marketing trends I think we should all focus on, as we drag ourselves into the new year.

http://shwit.us/social-media-marketing-trends-2018

Let’s face it, today there are more mobile phones than people in Australia so it’s no surprise that mobile communication is an effective way to keep in touch. The most efficient delivery of mobile communication is through text messages, with 98% read within two minutes. Here, we have five smart ways you can use SMS for personal use or business.

The best way to measure the success of an email strategy is to check your email marketing metrics. Learn the 7 most important metrics & how to measure them.

https://toonchooi.com/t/read/7-email-marketing-analytics-measure-success/

11. 13 Ways Your E-Commerce Site Can Have A Very Happy Holiday

To help you get the most out of the season for your e-commerce site, members of the Forbes Agency Council suggest you try the following:

http://shwit.us/e-commerce-site-holiday

 How to Kill Duplicate Content for SEO

Duplicate content is endemic to ecommerce sites. Seemingly every platform, no matter how SEO-friendly, produces some form of duplicate content, holding a site back from peak performance.

First, let’s look at why duplicate content matters. It may not be the reason you’re thinking.
https://toonchooi.com/t/read/seo-7-ways-kill-duplicate-content/

Mobile E-commerce is at its peak leading to increased demands of e-commerce mobile apps. Everyone finds their comfort in buying products online and making easy online payments. Ecommerce apps and smartphones have influenced the buying habits of all people. Below are some must have eCommerce Mobile App Features

How To Generate Free Traffic From Reddit14. Reddit Hates Blatant Marketing: Here’s How You Can Still Get Thousands Of Visitors From Reddit

Most marketers are afraid of Reddit. Despite its huge traffic potential, marketers stay away. They rationalize with excuses: “They’re going to roast me and I’ll get banned” “The traffic quality must suck” “Redditors aren’t the type of people who would buy” “It’s too much time, the ROI is bad.” I don’t blame them. I’m one of those marketers. Si Quan Ong (SQ Ong) reached out to me and showed me how he was able to drive thousands of visitors on Reddit, post after post. So we had him share his strategy and his case studies on Grow and Convert so people can replicate his success.

https://toonchooi.com/t/read/can-get-thousands-visitors-reddit/

15. 18+ Experts Share their Best Tips on competing against E-Commerce Giants using SEO

Learn how the top SEO experts in the industry use their unique skills and well developed strategy to compete against Ecommerce sites like Amazon, etsy, ebay and many more using their E-commerce SEO strategy..

https://toonchooi.com/t/read/e-commerce-seo-18-seo-experts-reveal-best-secrets/

Email marketing is a solid marketing channel. Companies have to continuously evolve their email tactics to cater to a changing environment and improve their results. Join me in a jump forward into the future of email marketing in the 7th annual review of email marketing trends and predictions.

So let’s jump in and see what email industry today has to say about the future of email marketing tomorrow…

https://toonchooi.com/t/read/future-email-marketing-2018-edition/

In this Mashable article, several growth and marketing experts answer the question “Is growth hacking hype or is it helpful?”

https://toonchooi.com/t/read/25-growth-hacking-tips-marketings-influential-people/

19. A Quick Guide To Influencer Marketing
Today, nearly anyone with access to the Internet is claiming to be an influencer. Just add water (in the form of followers) and wait for lucrative corporate sponsorships to roll in: cha-ching!Here’s a shortlist of what brands should look for before sealing deals with influencers.

10 Underutilized  Online Marketing Strategies20. Step Up Your Online Marketing with These 10 Underutilized Strategies

There are plenty of online marketing strategies out there that most businesses already use or are at least aware of. But there are also some lesser known strategies or lessons that you might not have considered. See some of the top tips about not-so-obvious online marketing strategies from members of the online small business community below.
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