There is a reason why every company has three things that define them; we are talking about the vision, mission and core values of a company. These three things are essential for giving direction to your startup, determining these early on is fundamental to how you will choose to develop and grow as a small business. The New York Post quotes Stephen R. Covey, author of 7 Habits of Highly Successful People, by posting “Begin with the end in mind.” Their article Creating a New Mission Statement can help give you ideas on how and why to define a mission statement.
2. Success With Email Metrics: 13 Essential Factors To Measure And Improve
Tracking your email metrics is the most important part in improving your marketing email performance.
3. 4 Tips for Engaging Instagram Content [Examples]
Instagram-referred visitors spend a lot more time on e-commerce sites than those from other social media. Read on for tips
4. Abandoned Email Templates: Definitive Guide (Updated for 2018)
This is the ultimate guide to creating abandoned cart email templates. See how top retailers are recovering carts, and how you can do the same.
5.GIF Marketing: How to Use GIFs to Drive Business Growth
Learn how brands have been using GIF marketing in clever ways to present their message, engage customers and push conversions.https://toonchooi.com/t/read/gif-marketing-use-gifs-drive-business-growth/
6. How to Research and Plan Your Blog Content for a Year
Discover how to use your blog’s editorial calendar to plan and publish strategic content on a consistent schedule.
7.5 Simple Steps to 2X Revenue from Any Sales Funnel
more money in the process. Here are some tips that will help you 2X the revenue from every customer that goes through your sales funnel WITHOUT having to get any extra traffic to your site.https://toonchooi.com/t/read/5-simple-steps-2x-revenue-sales-funnel/
8. How To Start An Online Store Or Boutique & The Best Shopping Cart For Your Money
This article will give you an overview of the different shopping cart options out there and provide you with recommendations depending on your specific needs and skill set. None of these require any technical experience.
9. The Best Digital Marketing Tools for Every Business Budget
Get a comprehensive guide to the best digital marketing tools for every budget and in every category, from SEO to email and everything in between.
10. The Ultimate Guide to Social Media For E-commerce
n this guide, I’ll help you understand why social media is so important to your success. Then, I’ll walk you through how to use it to drive traffic and to increase sales.
Let’s start by looking at why social media is so important for e-commerce stores.
11. Top 20 Social Media Strategies To Check Out In 2018
If a company wishes to float in this well-packed competition of social media giants then the change in social media strategies should be tailor-made for the audience.
12. 3 Quick Tips to Optimize Your Site for Local Search on Mobile
Mobile and local search are a powerful SEO couple. When optimizing your website for mobile search, you should optimize it for local search too.
13.How to Use LinkedIn Publisher for Branding
LinkedIn Publisher can be a great way to boost your brand if you know what steps to take. LinkedIn has a lot to offer your brand that shouldn’t be overlooked.https://toonchooi.com/t/read/use-linkedin-publisher-branding/
14. 4 Email Marketing Hacks for eCommerce Marketing Managers
As an eCommerce marketer, you’re probably already using different email marketing campaigns to achieve various goals
A versatile email marketing plan can drive your email marketing ROI upwards, more so in eCommerce. Here’s 4 ways to amp up your ecommerce marketing with email
15. The 2018 Ecommerce Holiday & Event Calendar – Infographic
Are you looking for ways to generate more sales for your Ecommerce website? Want to ensure you’re targeting the right dates throughout the year?
Here is the Ecommerce holidays and events you need to know in this infographic.
17. 11 Pro Email Marketing Tips
Find email marketing tips from the best in the business. Campaign Monitor shares wisdom from top marketers on automation, segmentation and personalization.
18. How to Simplify Social Media with Automated Marketing
Social media marketing campaigns are easy to manage at first. You have few accounts, few followers, and just enough content to keep your page active.
As your campaign matures, it gets harder to keep under control. At some point, you’ll realize that you don’t have enough time to interact with followers, create content, and monitor brand mentions all on your own.
Using social CRM and automated marketing is the best way to make your campaign scalable and your efforts sustainable. Here’s how you can simplify your strategy:
19. 10 Ecommerce Email Templates that Turn Subscribers into Sales
Mastering email marketing is absolutely paramount when it comes to finding success in ecommerce. Your email list – which you should always be looking to build – is made up of potential customers who you know are already interested in your brand and products.
But it isn’t always easy to write and create emails for your ecommerce business.
In this article, we break down 10 amazing ecommerce email templates built to turn subscribers into sales, and go over takeaways you can apply to your own emails.
20. 5 Common Digital Branding Mistakes
Whether you’re just starting out in your digital branding journey, or you’re an old pro at it, these common digital branding mistakes will probably apply to you at some point. Nipping these in the bud as they occur will give your digital brand the best chance at success.
21. Storytelling: The Building Blocks of a Great Digital Brand
Storytelling is essential to any great digital brand. Adding storytelling to your content infuses a piece of you into your articles, which provides your brand with a unique voice. Follow these steps to become a better storyteller.
22.Instagram Stories: How to Get the Most Out of It
Storytelling is essential to any great digital brand. Adding storytelling to your content infuses a piece of you into your articles, which provides your brand with a unique voice. Follow these steps to become a better storyteller
23. 7 Ways to Boost Your Small-Business Marketing
These marketing strategies can help small businesses gain new customers and increase repeat business.
24. How to 24X Your LinkedIn Post Views in a Single Day
If you’re not getting views on your LinkedIn posts, you’re losing business. How do I know that? 80% of B2B leads come from LinkedIn. That means if your audience isn’t engaging on LinkedIn, you’re missing out on thousands of potential leads. And missing out on leads is never good for the bottom line. LinkedIn can …
25. 7 Creative Ways to Boost Your Social Media Strategy
Develop a multichannel social media strategy that clearly articulates your brand voice, uses a mix of paid and organic means, and brings delight to followers.
26.Technical SEO for Content Marketers
Technical SEO for content marketers is little understood. This post walks content creators through best practices for improving site architecture and removing old content.https://toonchooi.com/t/read/technical-seo-content-marketers/
27. Growing and Scaling a Successful eCommerce Business: The Ultimate Guide
A comprehensive blueprint on how to start, build, and grow a multi-million dollars eCommerce business.
28. Ecommerce Glossary: 50+ Terms You Need to Know
Are you in the process of setting up an online shop? Need help understanding the common terminology used in the Ecommerce industry?
We share 50+ terms and definitions in this infographic.
29. How to Use Facebook Canvas Ads: Complete Guide For Ecommerce
What Is Facebook Canvas Ads In February 2016, Facebook introduced Facebook Canvas ads – a full-screen ad experience that brings ecommerce to life on mobile devices. At first glance, a Canvas ad could be mistaken for a regular newsfeed ad. However, when clicked, it opens up to cover the entire mobile screen. Combining videos, photos, …
30. 48 Marketing Tools to Consider for 2018
This is a list of marketing tools we use on a regular basis, and as you plan for 2018, it’s definitely worth your consideration!