Weekly Roundup For 22 April 2018

Internet marketing roundup for April 20181.10 Tips for Stepping Up Your Content Marketing Game

The small business community is chiming in this week with helpful advice on giving your content marketing a boost.


2. How to identify the perfect social influencer for your business

The key to successful influencer marketing is finding the right social influencer that will promote your brand efficiently. Follow these tips to find the best-suited influencer for you:


  Facebook Ad Dayparting to Optimize Your Results

3.How to Use Facebook Ad Dayparting to Optimize Your Results

Discover how to use dayparting to schedule Facebook and Instagram ads to pause and run specific days and times.https://toonchooi.com/t/read/use-facebook-ad-dayparting-optimize-results/

4. Top 5 Things E-commerce Entrepreneurs Find Most Challenging

In this write-up, we highlight some of the prominent obstacles that e-commerce entrepreneurs find the most challenging. If they successfully overcome these, the road ahead is relatively easier.


5. Getting Reacquainted with LinkedIn Ads

LinkedIn is a social network with over 500 million worldwide users. It’s geared towards professionals. It has thankfully become more informal over the years — from business professional to business casual. And because it’s for professionals, you can bet that it’s possible to target all things business.

In this post, I’ll address what LinkedIn ads can do.


6. Search Ranking Tools: Traffic Rank, Page Authority and MozRank Explained

Search Ranking ToolsSearch ranking tools have evolved quite a bit over the last handful of years, as Google’s ultra popular PageRank tool went away in 2014 and has since been replaced by MozRank, and many SEO software companies have released their own variations of ranking tools.

So which search ranking tools are most reliable? With this in mind, we’ll cover the Rankings and Ranking Distribution tools from SEMrush, and Moz’s Page Authority and mozRank. These three helpful tools can be used in conjunction to give you an overview of where pages are ranking in the search engine results pages (SERPs) and most importantly, how to improve their positioning.


 social media marketing strategy

7. This Is How to Blow Up Your Business on Social Media

Going viral on social media is what every business wants to do. All the attention and all the respect can take your business to the next level. The problem is doing it. I’m a regular follower of social media and I’ve experimented with different strategies to garner more interactions. But I’ve boiled it down to two simple tips.

Here are the two secrets you need to know about to make your brand blow up on social media.


8. 6 Effective Elements to Add to Your Social Media Strategy

Social media is always changing, and so your social media strategy should be updated regularly too. Here are some newer options to consider.


9. 36-Point Checklist for Writing Fully Optimized Content

Never miss a chance to optimize your blog posts for readers, search crawlers, and your marketing goals. Use this 36-point checklist before you publish any new content.


10. 19 Types of Marketing Emails (With Examples!) To Send Your Customers

Keep your customers engaged and encourage leads to buy with these 19 different email marketing examples.


how to improve instagram engagement rate

11. 10 Instagram Hacks That'll Boost Your Engagement Rates

Fighting hard for better Instagram engagement rates? These 10 tips, tricks, and hacks will help you find more success, build your audience, and get higher engagement on Instagram.


12. 55 Ways To Get More Traffic To Your Website

Are you looking for ways to get more people visiting your business website? Want to generate more website traffic and increase enquiries and sales?

Rachel Rofe shares 55 ways to get more website visitors in this post


13. How To Use Snapchat For Marketing

Can a mobile app skyrocket your website traffic, boost sales, engage your audience and transform your business success?

Well, if you’re talking about Snapchat, the answer is “Yes, very likely!”


14. 21 Ways to Improve Your Facebook Ads With Better Targeting

What if I told you that the main reason your ads aren't performing as well as you want is due to targeting.

Sure, copy, images and videos make a difference on Facebook, but if you start things off with poor targeting, your campaigns won't work well.

I know targeting may seem simple and easy on Facebook, but there are 21 ways you can fine tune it.

That's right… 21 ways. Which means targeting can get much more complex than the Facebook ad wizard makes it out to be.

So, whether you are currently running ads or plan to, make sure you follow these 21 steps.


content marketing tips for ecommerce

15. Ecommerce Content Marketing: How To Create Content That Converts

Can content marketing bring in sales for an ecommerce business?

In this post, guest contributor Si Quan gives a complete answer as well as a step-by-step strategy guide.


16. 13 Ways to Kill Organic Search Traffic

Skill and effort influence organic search success. But any number of actions can harm search engine optimization efforts. In this post, I’ll describe 13 SEO blunders that I’ve seen over the years. Avoid these to ensure steady improvements in organic search traffic.


17. 3 Keyword Research Trends to Reshape Your Content Optimization

Follow these three keyword research trends to reshape how you brainstorm, create, and optimize content – Content Marketing Institute


18. 5 Legit Ways to Earn a Passive Income That Still Work in 2018

Wish you could somehow automate your online income? These five real-life examples demonstrate that it’s not such a far-fetched dream after all.https://toonchooi.com/t/read/5-legit-ways-earn-passive-income-still-work-2018/

 Email Marketing resource

19. The Ultimate List of Email Marketing Resources

This list of email marketing resources will teach you how to lay a good foundation for your strategy, pick the right tools, and segment your way to sales.


20. Meet The Highest-Paid Social Media Influencers

There’s a disconnect between what a social media influencer charges and what marketers expect to pay. In fact, the 2017 State of the Creator Economy study revealed that marketers expect to pay as much as 13 times what influencers charge. While the majority of influencers might be affordable or less expensive than you think, there is an entire tier of expensive social media influencers who make well into the six figures (if not seven figures) from their social media presence. Get to know a few of the highest-paid social media influencers and what they typically bring in per post or per year.


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