Whether your team consists of two co-founders or a skyscraper full of employees, your growth hacking strategies will only be effective if you’re able to affix them to your organization, apply a workflow, and use the results of experiments to make intelligent decisions.
Here are 21 stories of 21 teams that have deployed growth hacking strategies to achieve massive growth. This post features examples from fast-growing startups, like Airbnb and Postmates, as well as established companies, like IBM and Yahoo.
Every strategy is tied to the company’s context, but there’s something we can learn from each one and apply to our own audiences.