Are you optimizing the pages in your funnel with the highest potential?
How exactly do you determine which pages hold the highest potential?
You pick the page with the MOST opportunity.
But…
That doesn’t necessarily mean you pick your worst performing page.
While this may sound counter-intuitive, Justin Rondeau breaks it down in his newest post on the blog. You’ll learn…
- Where you should start when identifying the perfect pages for optimizing (« and he gives you a shortcut to determine this to boot).
- Why your homepage and your shopping cart may not be the best places to start when optimizing.
- And why your mid-funnel pages are the unsung heroes of potential!