Years back, the focus of many SEOs was to concentrate on manually building links to generate some more authority to their websites or that of their client’s sites.
Over time the game online has changed, and the way people use the internet has changed as well.
This is where content marketing makes its mark as one of the leading ways of generating attention and traffic to a website.
Subsequently, with enough quality content being produced backlinks are naturally accrued from other bloggers and websites that want to link to that useful content.
