5 Growth Hacking Tips to Grow Your Business in 2017

growth hacking for 2017For small and midsized businesses, growth is always the goal. Maybe 2017 is the year you finally plan to take your industry by storm. When many business owners start planning for growth, they think: we need a marketing department.

But nontraditional companies like Facebook have actually forgone a marketing department in favor of a growth department. Growth hacking has helped startups achieve massive growth — and established brands and the bootstrapped alike can learn from their successes.

That’s why we interviewed the growth hacker marketing expert himself on this week’s episode of the Marketing Cloudcast — the marketing podcast from Salesforce. Ryan Holiday (@ryanholiday) apprenticed under Robert Greene, author of The 48 Laws of Power, and served as director of marketing for American Apparel. He’s founder of Brass Check and has advised clients like Google, TASER, and Complex.

Growth Hacking Tricks to Implement in 2017

growth hacking tipsGrowth hacking strategies are all the rave to expanding your audience and customer base in a short time frame. You see, growth hacking is all about applying unconventional marketing strategies to break through, grow faster, and stay ahead of the competition. Especially for startups who have minimal advertising budgets but desire to accelerate quickly or brands who’ve struggled with increasing their clientele, growth hacking can prove to be a winning move to achieving these goals.

The good news is that growth hacking is not complicated. In fact, many of the tactics outlined may sound familiar, yet, it’s how you use these channels for the specific reason and focus to attain this one goal…growth!

So whether you’re a B2B or B2C brand, here are four ways to implementing growth hacking as part of your marketing strategy

Why marketers are embracing growth hacking techniques

growth hacking tips

Sean Ellis, the first marketer at Dropbox and founder and CEO of GrowthHackers.com, first coined the term ‘growth hacking’ back in 2009 when he was running growth at Dropbox.com. Andrew Chen, now running growth at Uber, then popularised the phrase with his seminal blog post describing the AirBnB/Craigslist hack, firmly putting the term on the Silicon Valley map.

Read this the growth hacking techniques shared by Sean Ellis here

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