When it comes down to what really counts on an eCommerce site, it doesn’t matter how many clicks you’re getting – it matters what the conversion rates on your payment page look like. You may very well be getting far more visitors than your competitors, but if you aren’t sealing the deal with a sale, you’re no further ahead.
Here are five ways you can update your website and payment page to instantly help you start converting more of those potential sales into hard sales.
You invested quite some time and effort into creating your free offer. Here are 14 ways that you can use to promote your lead magnet – and help you skyrocket your list:
Research shows that images attract more people to the content and help people retain the content they consume longer.
Pick one or more of these 12 visual content ideas to incorporate into your blog and attract more viewers – Content Marketing Institute
Facebook is doubling down on video. That means marketers should be too. Learn how to do Facebook video marketing right (and get your free checklist) here.
Video is important for content marketing, so let’s explore how to get started, step by step.
Ecommerce has enabled businesses to reach a much wider audience. And this is the reason companies are now working to increase eCommerce sales more than other channels.Now that you’ve set up a store, you can’t expect for sales to come in automatically. You need to make some efforts in order drive sales to your platform.
Below are some tips which will help you increase your eCommerce sales:
Here are the top 5 ways that Harrison and Daily High Club have hacked internet culture to build a social media empire, without paying for a single advertisement.
Outlined below are the top 10 marketing campaigns and strategies for promoting small businesses online.
Email marketing is widely regarded as one of the most successful online marketing tactics for businesses of all types, offering a return on investment of $38 for every $1 and outperforming search and all of the social media channels when it comes to conversion rates
In short, much depends on building that email list. You should employ every marketing tool at your disposal to help you in that purpose, and social media provides a number of options for aiding in your efforts.
Micro-influencers have become champions for everyday products and services that people wouldn’t necessarily discuss in length with friends or family. They have 22.2 times more “buying conversations” than the average consumer every week, and their recommendations are more direct and specific to the interests of those already following them. In many ways, they are the top influencers, and not because of inflated followers.
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Here on ProBlogger, we have a lot of tips on influencer outreach – how to reach out to influencers and pitch to them. Here are just a few of the resources we have available:
Social media engagement is an important metric to consider when building an online store. While most want to increase the size of their audience, they often fail to increase their social media engagement as well. When you engage with your followers on social media you can turn them from fans into customers. The time you devote to building relationships with your audience can lead to a higher number of sales, increase in customer loyalty, and higher positive reviews.
So, whether you have some experience with social media marketing and simply want to improve your skills further, or whether you are a beginner who wants to get in the game, this list is for you:
Content is king, and nowhere is that more true than in content marketing. Content marketing, which bridges the divide between marketing and storytelling, is vital to attracting and keeping e-commerce customers.
With all of that in mind, following are some tips from experts for boosting the effectiveness of your business’s content marketing strategy.
In this post, we share our pick of the best free SEO resources. These resources have been chosen for their accuracy, reliability and ease of understanding.
Consider this stat: 49% of people say they rely on third party recommendations before making purchase decisions. This illustrates why B2B influencer marketing is growing in power and popularity among many marketers.
But how does this power and popularity translate to ROI? Can you measure the results of your influencer marketing program? Does lack of effective measurement hold you back from embracing influencer marketing as a tool in your campaigns?Please read on:
To determine which channels are best to build your online presence, use the following steps as a guide.
LinkedIn profile optimization simply means that your LinkedIn profile is fully updated to maximize your visibility by your target audience. This involves, among other things, having a professional photo of yourself, having compelling and client-focused descriptions in the various sections of your LinkedIn profile, and establishing your credibility.In this post, I’ll go through the basic process I cover when helping my clients develop a compelling personal brand on LinkedIn.