What are some of the changes content marketers are likely to encounter over the next 12 months and beyond? Find out what dozens of experts see on the horizon in Content Marketing Institute’s ninth annual e-book of content marketing predictions.
In this year’s edition, 60+ Predictions on Content Marketing in 2017, you’ll see predictions on which formats and channels will dominate the landscape, how increasing content volume might impact amplification techniques, which technologies are poised to revolutionize how your content engines function, and more.
Let’s be honest, social media is a jungle. Forget about the flood of apps, integrations, and add-ons, just figuring out which network you should invest in is overwhelming.
What if you could ask today’s most influential online marketers one question: “What social media tool is your all-time, desert-island, can’t-live-without favorite?”
As an advertiser, you want to share an idea that wakes people up and pushes them to take action. “Made to Stick” takes a deep dive into how to turn your ads into something people discuss at the dinner table.
Here are the six principles their findings are based on:
Simple – cut to the chase and get right to your core idea
Unexpected – grab attention by doing something that’s never been done before
Concrete – make your ad memorable by painting a picture people can imagine
Credible – give your ad credibility by showing rather than telling
Emotional – be personable and show what’s in it for the audience
All is fair in love and SEO. Ranking for a profitable keyword phrase can quickly become a dog fight, and the SEO battle between two rivals can get heated and ugly in a hurry.
Okay, maybe that’s overly dramatic, but you get the idea. When you’re battling for search ranking supremacy, it can get dirty, and nothing is off limits. [click to continue]
If you’re looking to generate passive income from an online eCommerce store, you will be presented with many choices to make.
However, the biggest choice of all is what exactly should you sell?
The internet is worldwide and growing constantly. New websites are being generated and new data is being added so fast that it’s dizzying, and new eCommerce stores are being created every day selling everything from gourmet dog food to barbeque grill accessories.
When you create your business, it can be tempting to try to sell everything in a mail-order catalogue style product bonanza.
There certainly aren’t any wrong answers, but here are some inspiring up-and-coming niche markets that you should consider.
Ecommerce is a great way to start generating passive income and getting off the beaten 40-hour-workweek path.
Online shopping is convenient for customers, but it’s also low-cost and low-investment for you, with high returns on good ideas.
It’s hard not to make money in eCommerce, and with these ideas for a market in hand, you’re sure to find a niche you’re passionate about.
Struggling to know how to get more Instagram followers? Stop forgetting to post to Instagram already, and instead do it with just a couple clicks. Go from spontaneous to strategic.
There’s no reason with hard work and these tools, why you can’t stand out amidst the 500 million active users on Instagram. Yes, that’s quite the challenge, but we believe in you and have 20 easy ways to get there.
A gaping hole. There was a giant, leaking hole in the middle of our marketing funnel. This was back when I first started creating content for our company blog. Before I tell you what it was, tell me if this situation sounds familiar to you. Most people come to your website and leave without taking action.
If you want to convert more traffic into email leads, then you need the right type of opt-in offer, at the right time, on the right page of your website funnel. [click to continue]
Most bloggers start out blogging with an incredible burst of passion, excitement and energy with their blogging, but usually at some point within the first year or two, many bloggers come up against their first bout of blogger burnout. In this episode (and transcript) I share how to make sure you stay fresh and inspired and avoid burn out.
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