Month: December 2016

How To Improve Your Content With A Content Audit Template

content auditHere’s a common situation: You’re creating lots of content. You pour your heart and soul into creating stuff you think your audience will find extremely useful.

So… how is that content working out for you?

Content audits are a perfect way to help you understand what’s working—and what you can improve—to get the results you need from your content.

Plus, it’ll only take a day or two to complete your content audit with this template.

If you’ve got a 50-page website, use this content audit template to complete the job in less than four hours. Have a 1,500-page site? Give yourself two days.

How To Plan A Marketing Calendar That Actually Works

marketing plan

We read dozens of other posts on marketing calendars, editorial calendars, content marketing calendars, social media calendars—you get the picture.

There are tons of folks who have really good ideas of what to include in your calendar, and starting with a template to get your brainstorming underway is a solid way to begin.

In this post, we’ll share what we learned and show you how to plan a marketing calendar that really works—with a few tips from us at CoSchedule, and a lot more from the other rock stars out there.

What is Content Marketing?

content marketing guide

In 2016, few businesses doubt the power of content marketing, but sadly, only a few companies are executing it with the skill and expertise truly needed to make an impact.

This guide will show you how to successfully promote your brand, attract more qualified leads, and nurture customer relationships through content marketing.

Click here to find out what exactly content marketing is.

Creating a Blog Content Plan for 2017

Blogging Tips

You may get away without having a content plan for you blogging, but it makes life exponentially easier if you have one – here’s how.

Creating a blog content plan is one of the best things you can do to ensure your blog has quality content that is created efficiently with the time you have available. In this post planning expert – Nicole Avery – shares some tips on how to get your content plan right for the new year.

Read the Full Post

18 Things You Need to Know about Marketing Your Local Business on Instagram

promote local business using instagram

In just six years, Instagram has gone from being nothing more than a novelty photo-sharing app to a legitimate social media marketing powerhouse.

Some of the world’s major brands, such as National Geographic, Saturday Night Live, and Coca-Cola, use this platform as a means of building buzz and strengthening relationships with consumers.

Here are 18 things you need to know about marketing your local business on Instagram for maximum effectiveness.

How to Use YouTube Cards in Your Videos

 

video marketingInterested in improving your YouTube marketing?

Looking for ways to drive more views or engagement?

Adding a YouTube card to your videos creates a clickable call to action (CTA) that prompts viewers to respond.

In this article, you’ll discover how to create and use YouTube cards in your business videos.

60+ Content Marketing Predictions for a Successful 2017

content marketing

What are some of the changes content marketers are likely to encounter over the next 12 months and beyond? Find out what dozens of experts see on the horizon in Content Marketing Institute’s ninth annual e-book of content marketing predictions.

In this year’s edition, 60+ Predictions on Content Marketing in 2017, you’ll see predictions on which formats and channels will dominate the landscape, how increasing content volume might impact amplification techniques, which technologies are poised to revolutionize how your content engines function, and more.

50 Best Social Media Tools From 50 Most Influential Marketers Online

social media marketing

Let’s be honest, social media is a jungle. Forget about the flood of apps, integrations, and add-ons, just figuring out which network you should invest in is overwhelming.

What if you could ask today’s most influential online marketers one question: “What social media tool is your all-time, desert-island, can’t-live-without favorite?”

Find out the favorite social media tools that 50 of the most influential online marketers use

How to Outrank Your Competition’s Best-Performing Page

seo ranking tricks

All is fair in love and SEO. Ranking for a profitable keyword phrase can quickly become a dog fight, and the SEO battle between two rivals can get heated and ugly in a hurry.

Okay, maybe that’s overly dramatic, but you get the idea. When you’re battling for search ranking supremacy, it can get dirty, and nothing is off limits. [click to continue]

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